Asian American Ethnicity and Communication
By (author) William B. Gudykunst
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Asian American Ethnicity and Communication by William B. Gudykunst
Book DescriptionAsian American Ethnicity and Communication provides a guide to what is known about Asian American communication and the factors that influence it. William B Gudykunst illustrates how communication is similar and//or different across Asian American ethnic groups - a previously neglected area of research. The author covers the largest Asian American ethnic groups: Chinese Americans, Filipino Americans, Japanese Americans, Korean Americans, and Vietnamese Americans. This unique volume draws on both the author's own research, and data from several recently made studies. The data is presented in a non-statistical manner with the methods used presented in the Appendix.
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Book DetailsISBN: 9780761920427
(229mm x 152mm x 19mm)
Imprint: SAGE Publications Inc
Publisher: SAGE Publications Inc
Publish Date: 24-Nov-2000
Country of Publication: United States
Books By Author William B. Gudykunst
Theorizing About Intercultural Communication, Paperback (November 2004)
There are several approaches to incorporating culture into communication theories. This text brings together key theories that have shaped and influenced human intercultural communication. It contains consistent chapter organization, headings, and pedagogy to aid comprehension and allow for theories to be easily compared and contrasted.
Bridging Differences, Paperback (September 2003)
Presents a skills-oriented approach to improving communication effectiveness between people from different groups (cultures, ethnic groups, social classes). This book addresses how factors related to our group memberships can cause us to misinterpret the messages we receive from members of those groups.
Handbook of International and Intercultural Communication, Hardback (October 2001)View all books by William B. Gudykunst
In bringing together the contributions of forty-two accomplished scholars to create the Second Edition of the Handbook of International and Intercultural Communication, William B Gudykunst and Bella Mody summarize the state-of-the-art in international, cultural and developmental communication and set the agenda for future research.
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Author Biography - William B. Gudykunst
William B. Gudykunst (Ph.D., Minnesota, 1977) is Professor of Speech Communication at the College of Communications, California State University, Fullerton. Bill has written and edited numerous works for SAGE, including the Handbook of Intercultural and International Communication, 2/e, and Bridging Differences: Effective Intergroup Communication, 3/e as well as the best-selling introductory undergraduate texts Building Bridges: Interpersonal Skills for a Changing World (Houghton Mifflin) and Communicating with Strangers: An Approach to Intercultural Communication, 3/e (McGraw-Hill). He is extremely well known in the discipline and is one of its most prolific writers/scholars in the areas of intercultural communication and human communication theory.
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