Attitudes and Persuasion
Classic and Contemporary Approaches
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Attitudes and Persuasion by John T. Cacioppo
Book DescriptionThis classic text surveys a number of different theoretical approaches to the related phenomena of attitude and belief change. These theories are grouped into seven major approaches, each presented and evaluated in a separate chapter. Each contributes in an important way to a complete understanding of the persuasion process. Appropriate for both upper level undergraduates and graduates in the social sciences.
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Book DetailsISBN: 9780813330051
(229mm x 152mm x 19mm)
Imprint: Westview Press Inc
Publisher: The Perseus Books Group
Publish Date: 5-Jan-1996
Country of Publication: United States
Books By Author John T. Cacioppo
Handbook of Psychophysiology, Hardback (December 2016)
With state-of-the-art reviews of approaches, methods, and analyses, the Handbook of Psychophysiology remains the authoritative resource in the field.
Oxford Handbook of Social Neuroscience, Paperback (May 2015)
The Oxford Handbook of Social Neuroscience marks the emergence of a third broad perspective in neuroscience.
Social Neuroscience, Paperback (January 2012)
Studies in the neurobiological underpinnings of social information processing by psychologists, neurobiologists, psychiatrists, radiologists, and neurologists, using methods that range from brain imaging techniques to comparative analyses.
Handbook of Neuroscience for the Behavioral Sciences, Hardback (October 2009)» View all books by John T. Cacioppo
As technology has made imaging of the brain noninvasive and inexpensive, nearly every psychologist in every subfield is using pictures of the brain to show biological connections to feelings and behavior.
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Author Biography - John T. Cacioppo
Richard E. Petty and John T. Cacioppo are professors of psychology at Ohio State University. Richard E. Petty and John T. Cacioppo are professors of psychology at Ohio State University.
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