Big Brand by Yu Fuguo
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Big Brand
By Yu Fuguo

Big Brand

By (author) See other recent books by Yu Fuguo
Format: Hardback

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Big Brand by Yu Fuguo

Book Description

Based on submissions for the European Design Awards, this book investigates branding, globalisation and brand development, and its importance within today's consumer market. It includes the work of leading global designers.

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Book Details

ISBN: 9784903233291
ISBN-10: 4903233294
Format: Hardback
(268mm x 194mm x 33mm)
Pages: 320
Imprint: Azur
Publisher: Azur
Publish Date: 1-Apr-2008
Country of Publication: Japan

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