The Boardroom Entrepreneur
Boardroom Entrepreneur by Mike Southon
Book DescriptionEntrepreneurs are the masters of change in the modern business environment: visionary, flexible, innovative. Large, established organizations look ponderous in comparison - but they need to change too, now more than ever. Can they learn from entrepreneurs? Or is the culture clash just too great? Mike Southon and Chris West, authors of the bestselling The Beermat Entrepreneur, believe that established institutions can harness the entrepreneurial passions and skills of their people. In this book, they show how. They do not claim it's easy. Many pitfalls and dangers await the intrepid 'intrapreneur' and his or her boss - but this book will reveal how these can be overcome, and the goal of a vibrant, innovative and motivated organization achieved.
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Book DetailsISBN: 9781844138180
(217mm x 136mm x 15mm)
Imprint: Random House Business Books
Publish Date: 3-Mar-2005
Country of Publication: United Kingdom
Books By Author Mike Southon
This is How Yoodoo it, Paperback (November 2010)
This is How Yoodoo it has a wealth of practical advice on a wide variety of topics, including getting started, sales, marketing and communication, finance, team building, mentoring, growing your business, dealing with the recession and social entrepreneurship.
Sales on a Beermat, Paperback (August 2008)» View all books by Mike Southon
Dispels the myths that prevent people from doing sales excellently - that sales is somehow flashy and dishonest. This book replaces these myths with the truth, that in the modern business, everybody sells. It explains how, outlining the sales roles for the whole team, from technical people to the 'sales cornerstone' at the heart of the operation.
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Author Biography - Mike Southon
Mike Southon is a serially successful entrepreneur. He co-founded a consultancy in 1984, and sold it five years later to what is now Cap Gemini Ernst & Young. He is an active independent consultant, and has been a keynote speaker at conferences all over the world for Microsoft, IBM, Novell, Dell, Hewlett-Packard and many others. Chris West is a writer and journalist. He also works in PR and Marketing, and is currently involved in his own start-up enterprise.
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