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Business Communication by Peter Hartley
Book DescriptionThis is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodox views of the communication process. As well as developing their own practical skills, readers will be able to understand and apply principles of modern business communication. Among the subjects covered are: * interpersonal communication, including the use and analysis of nonverbal communication * group communication, including practical techniques to support discussion and meetings * written presentation, including the full range of paper and electronic documents * oral presentation, including the use of electronic media * corporate communication, including strategies and media. The book also offers guidelines on how communication must respond to important organizational issues, including the impact of information technology, changes in organizational structures and cultures, and the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates studying business communication, and through its direct style and practical relevance it will also satisfy professional readers wishing to develop their understanding and skills.
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Book DetailsISBN: 9780415195508
(246mm x 174mm x 20mm)
Publisher: Taylor & Francis Ltd
Publish Date: 28-Dec-2001
Country of Publication: United Kingdom
Books By Author Peter Hartley
Learning Development in Higher Education, Paperback (November 2010)
This book shows how Learning Development enhances the student experience and promotes active engagement. Written by staff from the UK's largest collaborative Centre for Excellence in Teaching and Learning (CETL), the book includes important insights for everyone interested in supporting student retention, progression and success.
Success in Groupwork, Paperback (July 2010)
This guide provides students with practical advice and ideas to help them work effectively with other people and get the most out of their group project. It takes the reader from forming a group, working together on a project, dealing with conflict, using online resources through to delivering a group assessment.
Enhancing Teaching in Higher Education, Paperback (March 2005)» View all books by Peter Hartley
This single volume is an accessible source of information and practical ideas on a wide range of recent developments in teaching and learning.
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