Business Practices in Emerging and Re-Emerging Markets by S. Singh
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Business Practices in Emerging and Re-Emerging Markets
By S. Singh

Business Practices in Emerging and Re-Emerging Markets

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Format: Hardback

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Business Practices in Emerging and Re-Emerging Markets by S. Singh

Book Description

This book highlights current business practices in the emerging markets of China, Ghana, India, Kenya, Nigeria and UAE, and explains how global competition has created a culture of competitiveness and an era of consumerism. The region-specific issues, tested theories, and empirical evidence make the book of value to both researchers and managers.

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Book Details

ISBN: 9781403976222
ISBN-10: 1403976228
Format: Hardback
(216mm x 140mm x 19mm)
Pages: 281
Imprint: Palgrave Macmillan
Publisher: Palgrave USA
Publish Date: 9-Apr-2008
Country of Publication: United States

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Author Biography - S. Singh

Satyendra Singh isan Associate Professor, Marketing and International Business, University of Winnipeg.

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