The Key Concepts
By (author) Mark Vernon
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Business by Mark Vernon
Book DescriptionHere is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible. Business: The Key Concepts: * is detailed yet approachable * considers new developments in business, notably eBusiness and contemporary business ethics * covers established subjects, taking an international and strategic perspective that balances theory and practice * suggests specific further reading for many concepts and also includes an extensive bibliography. Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
Buy Business book by Mark Vernon from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780415253239
(216mm x 140mm x 19mm)
Publisher: Taylor & Francis Ltd
Publish Date: 4-Oct-2001
Country of Publication: United Kingdom
Books By Author Mark Vernon
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The best of over 2,000 years of human thought condensed into a series of practical steps to get the best out of life - from art and music to money and sex.
Love, Paperback (January 2013)
Does love really conquer all?
God, Paperback (June 2012)
All that matters about God. 'All That Matters' is an exciting new series from Hodder, with authors that matter writing about subjects that matter.
Big Questions: God, Hardback (April 2012)» View all books by Mark Vernon
Easy, enlightening and mind-stretching, here are answers to the 20 biggest questions of religion and its attempts to give meaning to our world.
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