CRM in Real Time
Empowering Customer Relationships
By (author) Barton J. Goldenberg
Normal Price: $76.79
Your Price: $69.11 AUD, inc. GST
Shipping: $7.95 per order
You Save: $7.68! (10% off normal price)
Plus...earn $3.46 in Boomerang Bucks
Availability: Available, ships in 8-11 days
CRM in Real Time by Barton J. Goldenberg
Book DescriptionBased on more than 20 years of experience, this all-inclusive guide shows how to successfully implement Customer Relationship Management (CRM), the largest global software application today in terms of revenue. Combining helpful tips and techniques with a unique blueprint, this study illuminates the myriad issues that are critical to using people, process, and technology to achieve a superior level of customer satisfaction and loyalty. From structuring a team and adjusting operations to addressing data integrity and security concerns, CRM users and their respective firms will learn to adapt to emerging marketplace demands, key technology innovations, and the wireless world. Tackling real-time issues from different angles, this handy reference also includes a collection of appendices offering examples of the sales process, software solutions, service providers, and a glossary of terms.
Buy CRM in Real Time book by Barton J. Goldenberg from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780910965804
(225mm x 150mm x 21mm)
Imprint: CyberAge Books
Publisher: CyberAge Books
Publish Date: 1-Jul-2008
Country of Publication: United States
Books By Author Barton J. Goldenberg
» Have you read this book? We'd like to know what you think about it - write a review about CRM in Real Time book by Barton J. Goldenberg and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)
Author Biography - Barton J. Goldenberg
Barton J. Goldenberg is the founder and president of ISM, Inc., whose clients have included AAA, IBM, Johnson & Johnson, Nestle, Nike, PepsiCo, the U.S. Department of Defense and Postal Service, and Verizon. He is a columnist for "CRM Magazine, "a contributor to "eWeek" newsletter and "Sales & Marketing Management" magazine, and was recognized by "CRM Magazine" as one of the 10 most influential people in CRM and one of the 20 most influential CRM executives of the year. He is the author of "CRM Automation" and the benchmark report, "Guide to CRM Automation." He lives in Bethesda, Maryland."
Bestselling Books: Our Current Bestsellers | Australia's Hottest 1000 Books | Bestselling Fiction | Bestselling Crime Mysteries and Thrillers | Bestselling Non Fiction Books | Bestselling Sport Books | Bestselling Gardening and Handicrafts Books | Bestselling Biographies | Bestselling Food and Drink | Bestselling History | Bestselling Travel Books | Bestselling School Textbooks & Study Guides | Bestselling Children's General Non-Fiction | Bestselling Young Adult Fiction | Bestselling Children's Fiction | Bestselling Picture Books | Top 100 US Bestsellers
Phone: 1300 36 33 32 (9am-2pm Mon-Fri AEST) - International: +61 2 9960 7998 - Online Form
Address: Boomerang Books, 878 Military Road, Mosman Junction, NSW, 2088
© 2003-2016. All Rights Reserved. Eclipse Commerce Pty Ltd - ACN: 122 110 687 - ABN: 49 122 110 687
For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.