The Charisma Effect
How to Captivate an Audience and Deliver a Winning Message
By (author) Desmond Guilfoyle
Normal Price: $37.95
Your Price: $34.16 AUD, inc. GST
Shipping: $7.95 per order
You Save: $3.80! (10% off normal price)
Plus...earn $1.71 in Boomerang Bucks
Availability: Available to Backorder, No Due Date for Supply
Charisma Effect by Desmond Guilfoyle
Book DescriptionBob Hawke did it, Winston Churchill did it to the limit, Maggie Tabberer does it, Michael Jordan does it and manages it with supreme elegance, Tiger Woods is now acquiring it, and it comes out of Oprah Winfrey's pores. Jana Wendt still does it, Ray Martin could do it if he expresses a tad more emotion, and Richard Branson does it on a good day. 'It' is known as charisma and the effect can be profound. In "The Charisma Effect", Des Guilfoyle guides the reader through techniques and models that have been shown to be key ingredients in winning the hearts and minds of individuals and groups. These techniques can change the way people respond to speakers, dramatically improve the retention of information and are applicable across a broad range of communication contexts-from one-to-one, to mass audiences. In easy-to-understand language (and drawing on the reader's own imagination and experiences), "The Charisma Effect" demystifies the concepts of form, content structure, modes of delivery and self-design and presents them as a set of learnable behaviours.
Buy Charisma Effect book by Desmond Guilfoyle from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780074711446
(227mm x 150mm x 18mm)
Imprint: McGraw-Hill Australia
Publisher: McGraw-Hill Education - Europe
Publish Date: 30-Jun-2002
Country of Publication: Australia
Customers who bought this also bought...
» Have you read this book? We'd like to know what you think about it - write a review about Charisma Effect book by Desmond Guilfoyle and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)
Author Biography - Desmond Guilfoyle
Desmond Guilfoyle is ABC's national specialist, radio, in Training and Development. He is a previous cowinner of the Australian National Training Award.
Bestselling Books: Our Current Bestsellers | Australia's Hottest 1000 Books | Bestselling Fiction | Bestselling Crime Mysteries and Thrillers | Bestselling Non Fiction Books | Bestselling Sport Books | Bestselling Gardening and Handicrafts Books | Bestselling Biographies | Bestselling Food and Drink | Bestselling History | Bestselling Travel Books | Bestselling School Textbooks & Study Guides | Bestselling Children's General Non-Fiction | Bestselling Young Adult Fiction | Bestselling Children's Fiction | Bestselling Picture Books | Top 100 US Bestsellers
Phone: 1300 36 33 32 (9am-2pm Mon-Fri AEST) - International: +61 2 9960 7998 - Online Form
Address: Boomerang Books, 878 Military Road, Mosman Junction, NSW, 2088
© 2003-2016. All Rights Reserved. Eclipse Commerce Pty Ltd - ACN: 122 110 687 - ABN: 49 122 110 687
For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.