China's New Consumers
Social Development and Domestic Demand
By (author) Elisabeth Croll
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China's New Consumers by Elisabeth Croll
Book DescriptionExploring China's consumer revolution over the past three decades, this book shows a continuing cycle leading to excess supply and disappointing demand, at the centre of which lies exaggerated expectations of China's new consumers. Combining economic trends with the author's anthropological background, China's New Consumers details the livelihoods and lifestyles of China's new and evolving social categories who, divided by wealth, location and generation, have both benefited from and been disadvantaged by the past two decades of reform and rapid economic growth. Given that consumption is about so much more than shopping and spending, this book focuses on the perceptions, priorities and concerns of China's new consumers which are an essential part of any contemporary narrative about China's domestic market. Documenting the social consequences of several decades of rapid economic growth and the new interest in 'all-round' social development, China's New Consumers will be of value to students, entrepreneurs and a wide variety of readers who are interested in social trends and concerns in China today.
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Book DetailsISBN: 9780415411240
(234mm x 156mm x 22mm)
Publisher: Taylor & Francis Ltd
Publish Date: 29-Sep-2006
Country of Publication: United Kingdom
Books By Author Elisabeth Croll
Feminism and Socialism in China, Paperback (March 2013)
First published in 1978, this title explores the inter-relationship of feminism and socialism and the contribution of each towards the redefinition of the role and status of women in China.
Politics of Marriage in Contemporary China, Paperback (February 2010)
Dr Elisabeth Croll examines the institute of marriage in the People's Republic of China.
China's New Consumers, Hardback (October 2006)
Combining economic trends with the author's anthropological background, this book details the livelihoods and lifestyles of China's social categories.
Endangered Daughters, Hardback (December 2000)» View all books by Elisabeth Croll
The increasing number of 'missing girls' in much of South and East Asia provides the disturbing focus of this key title. It is unique in its positive attention to daughter discrimination in these regions.
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Author Biography - Elisabeth Croll
Elisabeth Croll is Professor of Chinese Anthropology at the School of Oriental and African Studies, University of London. For the past thirty years, she has undertaken field studies and written widely on social development issues in contemporary China.
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