By (author) Sky Marsen
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Communication Studies by Sky Marsen
Book DescriptionCommunication influences everything we do: from our preferences as consumers of goods, to our business interactions in the professional world, to the entertainment choices we make. We are influenced by the messages that come to us and we influence others with our own messages. This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. In a clear and accessible style, drawing from popular culture examples, the book explains the concepts that guide the study of communication in all its forms. It provides a comprehensive and succinct resource for students of communication and the media, as well as for those interested in careers in these fields.
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Book DetailsISBN: 9781403939982
(234mm x 156mm x mm)
Imprint: Palgrave Macmillan
Publisher: Palgrave USA
Publish Date: 19-May-2006
Country of Publication: United States
Books By Author Sky Marsen
Professional Writing, Paperback (October 2013)
Offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesising methods and ideas developed in linguistics, journalism, public relations and marketing. This third edition contains new material on public relations writing and social media, as well as additional material on digital sources.
Narrative Dimensions of Philosophy, Hardback (October 2006)» View all books by Sky Marsen
That knowledge about the world and self is imparted through narrative is widely accepted; the techniques used to construct this knowledge have received less attention. This book uses a semiotic methodology to analyze works by Merleau-Ponty, Kierkegaard and Austin, and explore how conceptualizations of reality are formed through narrative strategy.
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Author Biography - Sky Marsen
SKY MARSEN is Lecturer in Linguistics and Applied Language Studies at Victoria University of Wellington, New Zealand. She is author of Professional Writing (Palgrave Macmillan, 2002) and has designed and taught courses in communications and writing in Australia, New Zealand and the USA. She has also worked as a trade journalist and as technical writing project manager at IBM.
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