Communication in the Age of Virtual Reality
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Communication in the Age of Virtual Reality by Frank Biocca
Book DescriptionThis volume addresses virtual reality (VR) -- a tantalizing communication medium whose essence challenges our most deeply held notions of what communication is or can be. The editors have gathered an expert team of engineers, social scientists, and cultural theorists for the first extensive treatment of human communication in this exciting medium. The first part introduces the reader to VR's state-of-the-art as well as future trends. In the next section, leading research scientists discuss how knowledge of communication can be used to build more effective and exciting communication applications of virtual reality. Looking ahead, the authors explore pioneering approaches to VR narratives, interpersonal communication, the use of 3D sound, and the building of VR entertainment complexes. In the final section, the authors zoom out to view the big picture -- the psychological, social, and cultural implications of virtual reality. Thought-provoking discussions consider important communication issues such as: * How will virtual reality influence perception of reality? * What are the legal issues defining communication in virtual reality? * What kind of cultural trends will this technology encourage?
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Book DetailsISBN: 9780805815504
(229mm x 152mm x 21mm)
Imprint: Lawrence Erlbaum Associates Inc
Publisher: Taylor & Francis Inc
Publish Date: 12-Apr-1995
Country of Publication: United States
Books By Author Frank Biocca
Television and Political Advertising, Hardback (November 1991)» View all books by Frank Biocca
Traces how political ads help to interpret the psychological reality of the presidential campaign in the minds of millions of voters. Suitable for researchers in advertising, communication, and consumer psychology, this title helps define future work on the relationship between television, politics, and the mind of the voter.
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