Complete Guide to Book Marketing by David Cole
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Complete Guide to Book Marketing
By David Cole

The Complete Guide to Book Marketing

2nd Revised edition

By (author) See other recent books by David Cole
Format: Paperback

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Complete Guide to Book Marketing by David Cole

Book Description

The book has been completely updated to reflect recent technology and market changes, with a special focus on e-book marketing, print-on-demand and the marketing of backlist and reprint titles. A complete appendix provides a marketing timeline and checklist; a list of helpful organizations, reference works, and key trade publications; plus sample press releases, direct mail letters, pitch letters and an updated list of resources.

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Book Details

ISBN: 9781581153224
ISBN-10: 1581153228
Format: Paperback
(228mm x 153mm x 16mm)
Pages: 256
Imprint: Allworth Press,U.S.
Publisher: Allworth Press,U.S.
Publish Date: 1-Apr-2004
Country of Publication: United States

Other Editions...


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Author Biography - David Cole

The former marketing director of Nolo Press, author David Cole has more than 30 years of experience in publishing. He lives in Berkeley, CA.

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