Consuming People by A. Fuat Firat
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Consuming People
By A. Fuat Firat

Consuming People

From Political Economy to Theatres of Consumption

Edited by See other recent books by A. Fuat Firat See other recent books by Nikhilesh Dholakia
Format: Paperback

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Consuming People by A. Fuat Firat

Book Description

Consumption is widely regarded as one of the most important phenomena in contemporary society, but, till now, there has been very little analysis of how consumption patterns evolve, transform and proliferate. This revealing book provides an incisive treatment of consumption on a global scale from a cultural, philosophical and business perspective. Beginning with an analysis of how a dominant form of consumption pattern took hold in modern, capitalist, market economies, this book explores the contemporary changes and paradoxes in our consumption patterns during the transitional period from the modern to the postmodern. The text focuses on the forces shaping American consumption patterns, from corporations to Hollywood, and concludes with an analysis of the emerging trans-modern possibilities of the new 'theatre of consumption' where communities with a variety of consumption styles will flourish. This is an original and radical analysis in which its first-rate authors structure this key topic in a multi-disciplinary and forward-thinking way. As such, it will be of great interest to students and researchers of consumer behaviour in business and the social sciences, as well as those concerned with contemporary cultural transformations.

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Book Details

ISBN: 9780415316200
ISBN-10: 0415316200
Format: Paperback
(234mm x 156mm x 16mm)
Pages: 212
Imprint: Routledge
Publisher: Taylor & Francis Ltd
Publish Date: 24-Apr-2003
Country of Publication: United Kingdom

Books By Author A. Fuat Firat

Consuming People by A. Fuat Firat Consuming People, Hardback (March 1998)

In the CONSUMER RESEARCH AND POLICY series, a study of the treatment of consumption on a global scale from a cultural, philosophical and business perspective. In particular, focusing on consumption and its relationship to modernity and postmodernity.

» View all books by A. Fuat Firat

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