Consumer Behaviour in the International Restaurant Sector
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Culinary Taste by Donald Sloan
Book DescriptionCulinary Taste: Consumer Behaviour in the International Restaurant Sector looks at the factors that influence our culinary tastes and dining behaviour, illustrating how they can translate into successful business in industry. With a foreword from Prue Leith, restaurateur, author, teacher, and prolific cookery writer and novelist, and a list of well-known and respected international contributors from the UK, France, Australia and Hong Kong, this text discusses the issues involved from a multitude of angles.
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Book DetailsISBN: 9780750657679
(234mm x 156mm x 11mm)
Imprint: Butterworth-Heinemann Ltd
Publisher: Taylor & Francis Ltd
Publish Date: 4-Nov-2003
Country of Publication: United Kingdom
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