Understanding Graphic Design 2nd Revised edition
By (author) Steven Heller
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Design Literacy by Steven Heller
Book DescriptionThe book that turned designers on to reading is back, chock full of new stories about the graphic icons and idols of today's design culture. As witty and to the point as ever, the more than 125 thought pieces - 30 of them brand new - offer a vast taste of the aesthetic, political, historical, and personal issues that move today's global design community and fans, from the ubiquitous (shooting targets, the swastika, anti war posters) to the whimsical (Dwiggins jackets, Japanese matchboxes, the interior design of the Dr. Strangelove set). This revised and expanded edition of Design Literacy reflects recent trends in graphic design such as the impact of graphic design on popular visual communication, aesthetic changes in type and typography in the digital age, reflection and analysis on designs most cherished and curious artefacts, and the nexus between graphic design and wired culture. The essays range from the late 19th century to the present and are organized into eight thematic categories - persuasion, media, language, identity, information, iconography, style, and commerce - which follow a loose chronological order.
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Book DetailsISBN: 9781581153569
(230mm x 153mm x 25mm)
Imprint: Allworth Press,U.S.
Publisher: Allworth Press,U.S.
Publish Date: 1-Jun-2004
Country of Publication: United States
Books By Author Steven Heller
Stencil Type, Paperback / softback (July 2017)
An invaluable collection of underappreciated stencil typography from prehistory through the twentieth century
Specimens of Chromatic Wood Type, Borders, and C., Hardback (April 2017)
Called the most beautiful book in the world by bibliophiles and designers around the world, this classic volume republished here for the first time is nothing short of spectacular.
Paul Rand, Hardback (November 2016)» View all books by Steven Heller
A new edition of this classic volume including high-quality images throughout: 153 black-and-white illustrations and 55 colour plates of Rand's iconic art
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Author Biography - Steven Heller
Steven Heller is author or editor of more than eighty books on graphic design, including The Education of a Graphic Designer, The Education of an Illustrator, The Education of an E Designer, The Education of a Design Entrepreneur, Looking Closer 4, 3, 2, and Looking Closer, all published by Allworth Press.
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