Economics of Sports Broadcasting by Chris Gratton
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Economics of Sports Broadcasting
By Chris Gratton

The Economics of Sports Broadcasting

By (author) See other recent books by Chris Gratton See other recent books by Harry Arne Solberg
Format: Hardback

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Economics of Sports Broadcasting by Chris Gratton

Book Description

Sports now constitute one of the most valuable forms of broadcast entertainment in today's lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features. The Economics of Sports Broadcasting provides an accessible, detailed introduction to all aspects of economics in this fascinating area. The book contains a wealth of textbook features and has been written and designed to facilitate student learning. It includes: * questions of ownership, trade and commodity in sport * the historical context for contemporary sports broadcasting * the key players - viewers, TV channels, sponsors, clubs, event owners and authorities * the regulations governing televised sport * the international context for broadcast sport * competition and game theory in sports broadcasting * sports broadcasting's changing landscape of ownership and supply channels. This book will be useful for courses in media and broadcasting, economics, sport management and sports development.

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Book Details

ISBN: 9780415357791
ISBN-10: 0415357799
Format: Hardback
(234mm x 156mm x 14mm)
Pages: 248
Imprint: Routledge
Publisher: Taylor & Francis Ltd
Publish Date: 28-Feb-2006
Country of Publication: United Kingdom

Other Editions...


Books By Author Chris Gratton

Encyclopedia of International Sports Studies by Chris Gratton Encyclopedia of International Sports Studies, Paperback (September 2009)

Covers a range of sub-disciplines within sports studies; including scientific, social scientific and medical approaches. This title is suitable for students, researchers, teachers and professionals working in sport.

Economics of Sports Broadcasting by Chris Gratton Economics of Sports Broadcasting, Paperback (February 2006)

Sports constitute one of the valuable forms of broadcast entertainment in lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. It provides an introduction to various aspects of economics in this area.

Economics of Sport and Recreation by Chris Gratton Economics of Sport and Recreation, Paperback (May 1995)

This new edition includes an overview of the history of the development of sports markets and the role of economics in the analysis of these markets. It has been thoroughly updated to take account of new developments.

» View all books by Chris Gratton

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Recent books by Chris Gratton close
Global Economics of Sport by Chris Gratton
Global Economics of Sport by Chris Gratton
Encyclopedia of International Sports Studies by Chris Gratton
Economics of Sports Broadcasting by Chris Gratton
Economics of Sport and Recreation by Chris Gratton
»
Recent books by Harry Arne Solberg close
Economics of Sports Broadcasting by Harry Arne Solberg
Economics of Sports Broadcasting by Harry Arne Solberg
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