Economist: Business Strategy by Jeremy Kourdi
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Economist: Business Strategy
By Jeremy Kourdi

The Economist: Business Strategy

2nd Revised edition

By (author) See other recent books by Jeremy Kourdi
Format: Hardback

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Economist: Business Strategy by Jeremy Kourdi

Book Description

On these decisions hangs the future of the business: how successful it is, even whether it is successful. Yet business history is full of strategic decisions, both big and small, that were weak, poorly conceived and consequently disastrous. This book looks at the whole process of strategic decision-making: the forces that influence decision-makers, the traps they fall into, the times when a rational approach to decision-making is required and those when intuition is needed, the techniques that can help managers reach a strategically sound decision, and the questions they should ask themselves before coming to a decision. By looking at the range of strategic decisions that companies face and the techniques - old and new - that can help, this book provides insights into how to make effective strategic decisions.

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Book Details

ISBN: 9781846681240
ISBN-10: 1846681243
Format: Hardback
(222mm x 144mm x 26mm)
Pages: 256
Imprint: Economist Books
Publisher: Profile Books Ltd
Publish Date: 2-Apr-2009
Country of Publication: United Kingdom

Other Editions...


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Author Biography - Jeremy Kourdi

Jeremy Kourdi is a freelance writer and business consultant. During his career he has worked with many well-known organisations in the UK and internationally including the Economist, IMD Business School in Lausanne and the Chartered Management Institute. He has an MA in International Relations and is the author of twelve business books and many articles.

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