Elements of Multinational Strategy
By (author) Keith Head
Elements of Multinational Strategy by Keith Head
Book DescriptionThis textbook on international business integrates the academic study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises. The book merges managerial decision making in the internationally oriented firm with the conceptual tools provided by international economics. It covers issues of central importance to firms that invest overseas: political risk, taxation, and expatriate assignment.
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Book DetailsISBN: 9783540744382
(234mm x 156mm x 12mm)
Imprint: Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Publish Date: 14-Nov-2007
Country of Publication: Germany
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