Enterprise and Competitiveness
A Systems View of International Business
By (author) Mark Casson
Normal Price: $96.95
Your Price: $87.26 AUD, inc. GST
Shipping: $6.95 per order
You Save: $9.69! (10% off normal price)
Plus...earn $4.36 in Boomerang Bucks
Availability: Available to order, no due date
Enterprise and Competitiveness by Mark Casson
Book DescriptionMark Casson demonstrates how the economic effects of culture-social values such as honesty, dedication, and loyalty-can be analysed in a rigorous fashion. He argues that gains from technology in modern society can be offset by high costs stemming from the missing moral dimension which has implications for economic competitiveness and for social and economic institutions. A strong culture reduced transaction costs and enhances performance-the success of an economy thus depends on the quality of its culture.
Buy Enterprise and Competitiveness book by Mark Casson from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780198289579
Classification: International business , Entrepreneurship , Multinationals
Format: Paperback (214mm x 137mm x 16mm)
Imprint: Clarendon Press
Publisher: Oxford University Press
Publish Date: 30-Mar-1995
Country of Publication: United Kingdom
You might also like...
Politics and Power in the Multinational Corporation by Christoph Dorrenbacher
A 2011 study of how and why power in multinational corporations matters, emphasising socio-political interactions between key stakeholders.
Multinationals in China by Robert D. Pearce
Though it's widely understood that inward foreign direct investment has played a major role in mediating China's emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.
Organizational Culture and Commitment by Victoria Miroshnik
The book aims to find out the international strategy of the multinational companies in terms of creation of commitment among the people of diverse cultural background.
Brazilian Multinationals by Afonso Fleury» View more books like these...
A 2011 analysis of the rise of Brazilian multinationals, examining their competencies and competitive strategies in a variety of different settings.
Books By Author Mark Casson
Entrepreneur in History, Hardback (June 2013)
Covering the period c.1200-c.2000, this book provides an innovative investigation of entrepreneurship in a long-run historical perspective, presenting new insights into the personal characteristics of successful business people and deepening our understanding of the roots of industrialization and economic growth.
Multinationals and World Trade, Hardback (April 2011)» View all books by Mark Casson
First published in 1986, this work reports the results of the Leverhulme project on mulitnationals and intermediate product trade based at the University of Reading during the academic year 1982/3.
» Have you read this book? We'd like to know what you think about it - write a review about Enterprise and Competitiveness book by Mark Casson and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)
Phone: 1300 36 33 32 (9am-5pm Mon-Fri AEST) - International: +61 2 9960 7998 - Online Form
© 2003-2014. All Rights Reserved. Eclipse Commerce Pty Ltd - ACN: 122 110 687 - ABN: 49 122 110 687
For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.