Fashion Business by Ian Griffiths
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Fashion Business
By Ian Griffiths

The Fashion Business

Theory, Practice, Image

Edited by See other recent books by Ian Griffiths See other recent books by Nicola White
Format: Paperback

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Fashion Business by Ian Griffiths

Book Description

It is commonly known that fashion is big business, yet given its global significance, little has been written on the phenomenon of the fashion system. Instead, books have tended to focus on dress history, although recently the discipline has taken a more theoretical turn, with a spate of books appearing that analyze the underlying forces motivating fashion. This pioneering book unites theory and practice to provide an integrated series of snapshots taken from different perspectives of the fashion business in the second half of the twentieth century. Featuring contributions by leading experts in three main areas of important debate within the industry - the theory and culture of fashion; design and industry; and image and marketing - the book will be an essential reference for students, practitioners and theoreticians. It addresses such key issues as: the relationship between culture and clothing; the intersection of fashion and modernity; the origins of glamour; the role of creativity and the power of design; the chain store challenge; the age of the thinking designer; retail concepts; and minimalism in fashion. It is certain to be required reading on fashion courses and in related disciplines, including media, cultural and consumption studies.

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Book Details

ISBN: 9781859733592
ISBN-10: 185973359X
Format: Paperback
(234mm x 156mm x 13mm)
Pages: 224
Imprint: Berg Publishers
Publisher: Bloomsbury Publishing PLC
Publish Date: 1-Dec-2000
Country of Publication: United Kingdom

Other Editions...


Books By Author Ian Griffiths

Programming C# 5.0 by Ian Griffiths Programming C# 5.0, Paperback (November 2012)

With its support for dynamic programming, C# 5.0 continues to evolve as a versatile language on its own. But when C# is used with .NET Framework 4.5, the combination is incredibly powerful.

Programming C# 4.0 by Ian Griffiths Programming C# 4.0, Paperback (August 2010)

Teaches you how to use the fresh version of the C# language to build web, desktop, and rich Internet applications with the .NET 4.0 Framework. This title teaches you how to use C# with .NET tools such as the Entity Framework for easier data access, and the Silverlight platform for browser-based RIA development.

Fashion Business by Ian Griffiths Fashion Business, Hardback (December 2000)

It is commonly known that fashion is big business, yet little has been written on the phenomenon of the fashion system. This book unites theory and practice to provide a series of snapshots taken from different perspectives of the fashion business in the second half of the 20th century.

» View all books by Ian Griffiths

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Author Biography - Ian Griffiths

Nicola White is Acting Head of Department, Central St Martins College. Ian Griffiths is Professor of Fashion and Visiting Lecturer, Kingston University, Design Consultant MaxMara.

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