Fashion & Merchandising Fads
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Fashion & Merchandising Fads by Frank Hoffmann
Book DescriptionFads by nature and by definition are hard to capture, yet Hoffmann and Bailey have captured over one hundred of the passing fashion fancies and merchandising miracles during America's short history in their latest collection of fads, Fashion & Merchandising Fads. Life devoid of fads is impossible to imagine, and the fads that do enter our lives become vehicles for amusement upon retrospection. How long any fad stays in vogue is anybody's guess, but Hoffmann and Bailey have again found those fads that somehow took root and flourished, if only for a short period of time, in America. Concise entries describe each fad from its beginning to its demise and its devout followers. Readers are sure to recognize many of the trends and fads collected in Fashion & Merchandising Fads. A browse through the contents will have readers smiling as they remember * Alex, Stroh's Beer-Drinking Dog and "Baby On Board" Stickers * Barbie Dolls and Celebrity Perfumes * Convertibles, Digital Watches, and Drive-In Banking * Garfield, G. I. Joe, and Handbags for Men * Knickers and Matchbox Cars * The Model T and the Mustang * Paper Dolls and Rubik's Cube * Silly Putty, the Slinky, and Synthetics in Clothes * Top Hats, the Trilby, and Twiggy * VCRs, Yuppies, and Zubaz Each fad featured in Fashion & Merchandising Fads is examined thoroughly and concisely by the authors. They look at the historical setting, how the trend became popular, and the people most fascinated and involved with the trend. References follow each entry to make further reading on each fad a relatively easy task for those intrigued by fads. As fads enter and encompass society for a period of time, this collection of fads, arranged alphabetically, is sure to captivate readers from beginning to end, or, in a world of fads, from the A-2 Flight Jacket to the Zipper.
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Book DetailsISBN: 9781560230311
(213mm x 153mm x 20mm)
Imprint: Haworth Press Inc
Publisher: Taylor & Francis Inc
Publish Date: 7-Jul-1994
Country of Publication: United States
Books By Author Frank Hoffmann
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Dictionary of Toys and Games in American Popular Culture, Hardback (June 2004)» View all books by Frank Hoffmann
Augustyn, a cataloger with the Library of Congress, describes toys and board games that mirror the fads and fashions defining popular culture across US history. Alphabetical entries describe toys and games and summarize toy features and game principles, from the Burp Gun, the first toy advertised on television, to the latest fast-food promotional g
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