Flight Control by Grescoe
Look inside with Google Book Preview
Flight Control
By Grescoe

Flight Control

How WestJet is Flying High in Canada's Most Turbulent Industry

By (author) See other recent books by Grescoe
Format: Hardback

Normal Price: $43.95
Your Price: $39.56 AUD, inc. GST
Shipping: $7.95 per order
You Save: $4.39! (10% off normal price)
Plus...earn $1.98 in Boomerang Bucks
Availability: Available Available to Backorder, No Due Date for Supply

Flight Control by Grescoe

Book Description

At a time when airlines across North America and around the world are facing crisis after crisis, and many collapsing into bankruptcy, WestJet has become Canada's most successful airline and one of the two most profitable carriers in North America. WestJet got off the ground in 1996, with three aircraft and 220 employees serving just five western Canadian cities. Today, the company is soaring to new heights, with more than 6 million guests ; traveling on 44 planes, and WestJet's over 3,700 people providing service to 26 destinations. "Flight Path" is the first book to chronicle the amazing success story of Canada's leading low fare airline. It offers a detailed look at WestJet's path to success and holds valuable lessons for any business reader: the empowering corporate philosophy and people first culture; the low cost structure that drives profitability; the passion for customer service that puts the fun back into flying; the focus on technology innovations; and the unwavering commitment to providing safe, friendly, and affordable air travel.

Buy Flight Control book by Grescoe from Australia's Online Bookstore, Boomerang Books.

Book Details

ISBN: 9780470834367
ISBN-10: 0470834366
Format: Hardback
(237mm x 173mm x 22mm)
Pages: 288
Imprint: John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 11-Oct-2005
Country of Publication: United Kingdom


» Have you read this book? We'd like to know what you think about it - write a review about Flight Control book by Grescoe and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review

Author Biography - Grescoe

Paul Grescoe has been chronicling Western Canadian entrepreneurs for decades-from the legendary Vancouver billionaire Jim Pattison (Jimmy) to the Winnipeg couple who founded the Harlequin romance empire (The Merchants of Venus). With his wife, Audrey, he is also a compiler of three recent volumes of private correspondence that illuminate Canadian history. The Grescoes live on Bowen Island, a world away from the rest of British Columbia.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Grescoe close
BoomerangBooks.com.au close