Focused Interview by Robert K. Merton
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Focused Interview
By Robert K. Merton

The Focused Interview

A Manual of Problems and Procedures

By (author) See other recent books by Robert K. Merton See other recent books by Marjorie Fiske See other recent books by Patricia L. Kendall
Format: Paperback

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Focused Interview by Robert K. Merton

Book Description

In 1956, the Free Press published a report of Columbia's Bureau of Applied Social Research - co-authored by Merton, Marjorie Fiske and Patricia I.Kendall - which outlined a set of techniques aimed at eliciting the specific responses of individuals and groups to particular events and situations. The book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.

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Book Details

ISBN: 9780029209868
ISBN-10: 0029209862
Format: Paperback
(214mm x 139mm x 15mm)
Pages: 200
Imprint: The Free Press
Publisher: Simon & Schuster
Publish Date: 1-May-1990
Country of Publication: United States

Other Editions...


Books By Author Robert K. Merton

Travels and Adventures of Serendipity by Robert K. Merton Travels and Adventures of Serendipity, Paperback (January 2006)

From the names of cruise lines and bookstores to an Australian ranch and a nudist camp outside of Atlanta, the word serendipity - that happy blend of wisdom and luck by which something is discovered not quite by accident - is ubiquitous. This book traces the word's eventful history from its 1754 coinage into the twentieth century.

On Social Structure and Science by Robert K. Merton On Social Structure and Science, Paperback (September 1996)

This definitive compilation encompasses the breadth of Robert Merton's works, from the earliest to the most recent, including his foundational writings on social structure and process, on the sociology of science and knowledge, and on the discipline and trajectory of sociology itself.

Becoming an Ex by Robert K. Merton Becoming an Ex, Paperback (June 1988)

Exploring a wide range of role changes, Ebaugh focuses on voluntary exits from significant roles and the common stages--from disillusionment with a particular identity to search for alternative roles to turning points and finally to the creation of an identity as an ex.

» View all books by Robert K. Merton

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