Football Goes East
Business, Culture and the People's Game in East Asia
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Football Goes East by Prof. John Horne
Book DescriptionGlobal popular culture and big business have revolutionised the East in a generation. Football, Sport of the masses and now commercial super power, has travelled with this tide of change in the East in its own right. The development of football as a major participatory sport in Japan, Korea and China makes it an ideal case study for analysis of the complex relationship between sport, culture, society and economy in the East. Football is also a useful entry point for examination of the phenomena of increasing globalisation, and this theme is widely discussed. This broad ranging collection of essays includes: - Social change and national identity - Women's football and gender traditions - Finance and investment in football - The development of professional football - Football and the media - Football Fans, 'hooligans' and soccer supporter culture
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Book DetailsISBN: 9780415318976
(234mm x 156mm x 21mm)
Publisher: Taylor & Francis Ltd
Publish Date: 23-Sep-2004
Country of Publication: United Kingdom
Books By Author Prof. John Horne
Sport and Social Movements, Paperback (May 2015)
This book builds on a theoretical model for analysis of the role of global social movements in sport. The book takes the theoretical model further but also provides some empirical answers to the questions raised, focusing on select global social movements.
Sports Mega-Events, Paperback (September 2006)
* A collection by leading international scholars examining sports mega-events, such as the Olympic Games and the FIFA World Cup. * Analyses the sociological, economic, and political significance of bids for, and the hosting of, sports mega-events. * Explores the costs and benefits incurred by host cities.
Sport in Consumer Culture, Paperback (December 2005)
Offers an introduction to understanding the position of sport in consumer society. Drawing on developments in sociological theory and research, particularly in relation to debates about culture and consumption, this book examines how sport has become more central to the capitalist 'economies of signs and space'.
Japan, Korea and the 2002 World Cup, Paperback (April 2002)» View all books by Prof. John Horne
This fascinating collection of papers examines the background to the 2002 World Cup Finals, to be held in Korea and Japan, and explores the event's profound social, cultural, political and economic significance.
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