Groundswell by Charlene Li
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Groundswell
By Charlene Li

Groundswell

Winning in a World Transformed by Social Technologies [CD-Audio/MP3 Edition]

By (author) See other recent books by Charlene Li See other recent books by Josh Bernoff
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Format: CD-Audio

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Groundswell by Charlene Li

Book Description

The title of this book is Groundswell and is written by author Charlene Li. The book Groundswell is published by Gildan Media Corporation. The ISBN of this book is 9781596592124 and the format is CD-Audio. The publisher has not provided a book description for Groundswell by Charlene Li.

Book Details

ISBN: 9781596592124
ISBN-10: 1596592125
Format: CD-Audio
(152mm x 135mm x 33mm)
Imprint: Gildan Media Corporation
Publisher: Gildan Media Corporation
Publish Date: 7-Oct-2008
Country of Publication: United States

Other Editions...


Books By Author Charlene Li

Groundswell: Winning in a World Transformed by Social Technologies by Charlene Li Groundswell: Winning in a World Transformed by Social Technologies, Paperback (June 2011)

Corporate executives struggle to harness the power of social technologies. When consumers you've never met are rating your company's products in public forums with which you have no experience or influence, your company is vulnerable. This title explain how to turn this threat into an opportunity.

Open Leadership by Charlene Li Open Leadership, Hardback (June 2010)

From bestselling Groundswell author Charlene Li, this is the first book to tackle the leadership implications of the social media revolution. Charlene Li, one of the foremost experts on social media and technologies and author of Groundswell, is back with her second book.

» View all books by Charlene Li

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Author Biography - Charlene Li

Charlene Li is a vice president and principal analyst at Forrester. She is the driving force behind Forrester's Social Computing and Web 2.0 research. Josh Bernoff, is a vice president and principal analyst at Forrester Research, and one of America's most frequently quoted research analysts.

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