Heavy Hitter Sales Wisdom
Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-sense Tips for Success
By (author) Steve W. Martin
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Heavy Hitter Sales Wisdom by Steve W. Martin
Book DescriptionPraise for Heavy Hitter Sales Wisdom "Steve Martin takes a much--needed look at how successful executives read verbal and nonverbal messages, which allows them to quickly understand the subtext of their customersa minds. The best part is that the author shares effective strategies that put more fun into selling and more money into salespeoplea s pockets." --Gerhard Gschwandtner Founder and Publisher, Selling Power magazine "Steve Martina s interesting examination of great leaders in history and the parallels he draws between waging a war and waging a sales campaign should be required reading for enterprise salespeople." --Jay Fulcher, Chief Executive Officer, Agile Software "This powerful book provides real--world strategies you can use to increase sales immediately!" --Brian Tracy, President, Brian Tracy International, author, Getting Rich Your Own Way "Heavy Hitter Sales Wisdom goes beyond the traditional description of sales cycles to the heart of selling. Ita s about the emotional connection with the customer, but also the attack and destruction of the competition." --Olivier Helleboid, Vice President, Software Operations, Hewlett--Packard "Heavy Hitter Sales Wisdom provides field sales generals and sales soldiers with tons of strategy, persuasion techniques, and common--sense approaches to winning the hearts and minds of prospects. This book will add new weapons to your arsenal." --Tim Kelliher, Senior Vice President, Sales, DHL Global Mail
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Book DetailsISBN: 9780470052310
(229mm x 162mm x 25mm)
Imprint: John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 22-Sep-2006
Country of Publication: United Kingdom
Books By Author Steve W. Martin
Heavy Hitter Selling, Paperback (May 2006)» View all books by Steve W. Martin
Based on Steve Martin's proven sales program, Heavy Hitter Selling shows readers how to improve their sales success using nothing more than their voices and their senses. The result of Martin's twenty-year career, including thousands of sales calls, this book presents practical solutions and proven tactics for better selling.
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Author Biography - Steve W. Martin
STEVE W. MARTIN is a successful speaker, consultant, and the creator of the Heavy Hitter Selling training program. Using the concepts of neurolinguistics, he has developed effective models that have helped thousands of salespeople become heavy hitter revenue producers. He is also the author of Heavy Hitter Selling, from Wiley.
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