How to Ask Survey Questions
2nd Revised edition
By (author) Arlene G. Fink
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How to Ask Survey Questions by Arlene G. Fink
Book Description"I am truly amazed at how complete this booklet is. What a wealth of material to help in developing questions!" - Bonnie Rader, California State University, Long Beach. Aimed at helping readers prepare and use reliable and valid survey questions, "How to Ask Survey Questions, 2nd" shows readers how to do the following: ask valid and reliable questions for the context; determine whether to use open or closed questions; choose the right type of measurement (categorical, nominal or ordinal) for responses to survey questions; ask questions that get at attitude, behavior, and knowledge; and, develop factorial, conjoint and Internet survey questions. New to this edition is coverage of focus group questions, the characteristics and uses of factorial questions and conjoint analysis questions, and the principles underlying Internet survey questions.
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Book DetailsISBN: 9780761925798
(229mm x 152mm x 9mm)
Imprint: SAGE Publications Inc
Publisher: SAGE Publications Inc
Publish Date: 1-Nov-2002
Country of Publication: United States
Books By Author Arlene G. Fink
How to Conduct Surveys, Paperback (March 2016)
With new coverage of topics including validity and reporting, margin of error, surveys involving children, and international surveys, this Sixth Edition continues to provide readers with all the guidance they need to develop their own rigorous surveys
Evaluation Fundamentals, Paperback (April 2014)
The book teaches the basic concepts and vocabulary necessary to do program evaluations and to review the quality of evaluation research so as to make informed decisions about methods and outcomes.
Conducting Research Literature Reviews, Paperback (September 2013)
Now a revised new edition, this book is for students, researchers, marketers, planners, and policymakers who design and manage public and private agencies, conduct research studies, and prepare strategic plans and grant proposals.
Evidence-Based Public Health Practice, Paperback (March 2012)» View all books by Arlene G. Fink
Focussing on online research, this text shows readers how to access and interpret public health data.
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Author Biography - Arlene G. Fink
Arlene Fink (PhD) is Professor of Medicine and Public Health at the University of California, Los Angeles, and president of the Langley Research Institute. Her main interests include evaluation and survey research and the conduct of research literature reviews as well as the evaluation of their quality. Dr. Fink has conducted scores of evaluation studies in public health, medicine, and education. She is on the faculty of UCLA's Robert Wood Johnson Clinical Scholars Program and is a scientific and evaluation advisor to UCLA's Gambling Studies and IMPACT (Improving Access, Counseling & Treatment for Californians with Prostate Cancer) programs. She consults nationally and internationally for agencies such as L'institut de Promotion del la Prevention Secondaire en Addictologie (IPPSA) in Paris, France, and Peninsula Health in Victoria, Australia. Professor Fink has taught and lectured extensively all over the world and is the author of more than 130 peer-reviewed articles and 15 textbooks.
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