How to Market Your Business by Dave Patten
Look inside with Google Book Preview
How to Market Your Business
By Dave Patten

How to Market Your Business

A Practical Guide to Advertising, PR, Selling and Direct and Online Marketing 6th Revised edition

By (author) See other recent books by Dave Patten
Format: Paperback

Normal Price: $49.09
Your Price: $44.18 AUD, inc. GST
Shipping: $7.95 per order
You Save: $4.91! (10% off normal price)
Plus...earn $2.21 in Boomerang Bucks
Availability: Available Available, ships in 8-11 days



How to Market Your Business by Dave Patten

Book Description

Written in straightforward language, this useful guide offers you tried and tested advice on constructing profitable marketing strategies for your business. Revealing how you can revitalise your products and services with some basic marketing know-how, "How to Market Your Business" covers market research, advertising, promotion, selling techniques, product launches, and use of the internet - everything you need to ensure your product reaches your market successfully. Now fully updated, this new sixth edition has been thoroughly rewritten to keep you up to date with all the new channels to market, in particular those offered by the internet. With a strong emphasis on practical advice this is an essential guide to good marketing on a tight budget for anyone, regardless of their level of marketing experience.

Buy How to Market Your Business book by Dave Patten from Australia's Online Bookstore, Boomerang Books.


Book Details

ISBN: 9780749451455
ISBN-10: 0749451459
Format: Paperback
(235mm x 157mm x 19mm)
Pages: 272
Imprint: Kogan Page Ltd
Publisher: Kogan Page Ltd
Publish Date: 3-Mar-2008
Country of Publication: United Kingdom

Reviews

» Have you read this book? We'd like to know what you think about it - write a review about How to Market Your Business book by Dave Patten and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review


Author Biography - Dave Patten

Dave Patten runs his own marketing advisory business, which can be found at www.marketing-taunton.co.uk. He has had 20 years first-hand experience in finance and marketing.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Dave Patten close
»
BoomerangBooks.com.au close