Ice Cream and Frozen Desserts
A Professional Guide to Production and Marketing
By (author) M. Stogo
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Ice Cream and Frozen Desserts by M. Stogo
Book DescriptionThis comprehensive guide to the commercial production of ice creams and frozen desserts for retail or wholesale operations covers planning and starting up a business, marketing and merchandising, production and service.
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Book DetailsISBN: 9780471153924
(243mm x 162mm x 38mm)
Imprint: John Wiley & Sons Inc
Publisher: John Wiley and Sons Ltd
Publish Date: 8-Jan-1998
Country of Publication: United States
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Author Biography - M. Stogo
MALCOLM STOGO is an international food and dairy consultant who has helped leading foodservice, bakery, candy, and ice cream chains around the world successfully develop, market, and merchandise new products.
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