In Pursuit of the Common Good by A E Hotchner
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In Pursuit of the Common Good
By A E Hotchner

In Pursuit of the Common Good

Twenty-Five Years of Improving the World, One Bottle of Salad Dressing at a Time

By (author) See other recent books by A E Hotchner See other recent books by Paul Newman, Ma
Format: Paperback / softback

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In Pursuit of the Common Good by A E Hotchner

Book Description

Shameless exploitation has never been more fun nor done more good for more people than when done by Newman s Own the first green food company to use all-natural ingredients, and still the most successful. It was 1982 when Paul Newman and A. E. Hotchner made their foray into local gourmet shops with bottles of their homemade salad dressing. The venture was intended to be a lark, a way to poke fun at the traditional way the market operates. Hurdling obstacle after obstacle, they created the first company to mass-market all-natural products, eliminating the chemicals, gums, and preservatives that existed in food at the time. This picaresque saga is the inspiring story of how the two friends parlayed the joke into a multimillion-dollar company that gives "all" its profits to the less fortunate without spending money on galas, mailings, and other expensive outreaches. It also serves as a textbook for foundations and charitable organizations looking to do the most good they can with what they have. Told in alternating voices, Newman and Hotchner have written a zany tale that is a business model for entrepreneurs, an inspirational book, and just plain delightful reading."

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Book Details

ISBN: 9780767929974
ISBN-10: 0767929977
Format: Paperback / softback
(204mm x 135mm x 18mm)
Pages: 272
Imprint: Random House USA Inc
Publisher: Random House USA Inc
Country of Publication: India

Books By Author A E Hotchner

Hemingway in Love by A E Hotchner Hemingway in Love, Paperback / softback (November 2016)

Hemingway's deeply reflective account of his destructive Paris affair and how it affected the legendary life he rebuilt after, as told to his best friend, the writer A. E. Hotchner.

» View all books by A E Hotchner

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Author Biography - A E Hotchner

PAUL NEWMAN, cofounder of Newman's Own and The Hole in the Wall Gang, is a major motion picture actor. A. E. HOTCHNER, cofounder of Newman's Own and The Hole in the Wall Gang, is the author of international bestseller "Papa Hemingway" and such memoirs as "Looking for Miracles "and "King of the Hill," which was adapted into an award-winning film by Steven Soderbergh. He lives in Westport, Connecticut.

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