Inside Corporate Innovation
Strategy, Structure, and Managerial Skills
By (author) Robert A. Burgelman
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Inside Corporate Innovation by Robert A. Burgelman
Book DescriptionThe new wave of organizational innovations involves new types of arrangements between individuals and corporations. It is likely to continue to produce new organizational forms, spanning the entire range of combinations of markets and hierarchies and involving complex, sometimes protracted negotiation processes between individuals and corporate entities. Such negotiation processes, we believe, will be an increasingly pervasive aspect of corporate life and an important mechanism for facilitating the new integration of individualism and big business through corporate entrepreneurship.
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Book DetailsISBN: 9780029043417
(228mm x 152mm x 15mm)
Imprint: The Free Press
Publisher: Simon & Schuster
Publish Date: 1-Aug-1988
Country of Publication: United States
Books By Author Robert A. Burgelman
Becoming Hewlett Packard, Hardback (January 2017)
This book documents how HP's successive CEOs have contributed to the company's process of corporate becoming. The strategic leadership frameworks used to illuminate these contributions will be helpful for theory development and offer practical tools for founders of new companies and CEOs and boards of directors of existing companies.
Strategic Management of Technology and Innovation, Hardback (July 2008)
Strategic Management of Technology and Innovation
Strategy is Destiny, Hardback (July 2002)» View all books by Robert A. Burgelman
Management expert Robert Burgelman of Stanford University offers unique insights into the importance and power of successful strategy, using Intel's lucrative thirty-year example to help managers in any company, large or small.
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Author Biography - Robert A. Burgelman
Robert A. Burgelman is the Edmund W. Littlefield Professor of Management at Stanford University and Director of the Stanford Executive Program. He is on the editorial board of the Strategic Management Journal, Organisational Science and California Management Review and lives in Portola Valley, California.
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