Theoretical Foundations and Practices
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International Entrepreneurship by Antonella Zucchella
Book DescriptionFor the very first time, this book offers a complete overview the topic and its foundations of international entrepreneurship. With an in-depth analysis of the different theoretical foundations, it uses important empirical analysis and useful case studies to propose a new theoretical framework and interpretative modelling.
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Book DetailsISBN: 9780230515475
(216mm x 140mm x 15mm)
Imprint: Palgrave Macmillan
Publisher: Palgrave Macmillan
Publish Date: 26-Sep-2007
Country of Publication: United Kingdom
Books By Author Antonella Zucchella
International Entrepreneurship, Hardback (January 2016)
Over the past two decades international entrepreneurship has become a key issue in international business studies. This second edition of International Entrepreneurship proposes an integrated framework to enable firms to develop innovative responses to the uncertainties arising from international markets, and to capture the opportunities.
Business Modeling for Life Science and Biotech Companies, Hardback (March 2014)» View all books by Antonella Zucchella
Focuses on scientific and technological challenges, ignoring the entrepreneurial and managerial complexities faced bio-entrepreneurs. This book aims to fill this gap by offering managers in this rapid growth industry the tools needed to design and implement an effective business model customized for the needs of research intensive organizations.
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Author Biography - Antonella Zucchella
ANTONELLA ZUCCHELLA is full professor of Marketing and Innovation Management at Pavia University, Italy, and Director of the Business Research Department there. She is author of four books and more than thirty articles, ranging from entrepreneurship to international marketing and management. PAOLO SCABINI has been researcher at the University of Pavia, Italy, in international entrepreneurship and is currently a consultant in these same areas for a consulting firm in Milan.
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