An Introduction to Survey Research, Polling and Data Analysis
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Introduction to Survey Research, Polling and Data Analysis by Herbert F. Weisberg
Book DescriptionThis book describes how surveys are conducted in such a way that they can be believed, explains how to read statistical reports and analyze data and provides guidelines that are useful in evaluating polls. Using examples from contemporary large surveys and polls, as well as from the media, the authors stress the importance of understanding tables thoroughly before moving to interval statistics. In addition, they cover: the design of surveys; the steps for sampling and question writing; interviewing and coding strategies; survey analysis from frequency distributions and cross-tabulations through to control tables and correlation//regression; the ethics of survey research; and how to read and write reports of survey research.
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Book DetailsISBN: 9780803974029
(229mm x 152mm x 21mm)
Imprint: SAGE Publications Inc
Publisher: SAGE Publications Inc
Publish Date: 1-Jan-1996
Country of Publication: United States
Books By Author Herbert F. Weisberg
Total Survey Error Approach, Paperback (November 2005)
Presents a unified method for conducting good survey research centered on the various types of errors that can occur in surveys - from measurement and nonresponse error to coverage and sampling error. This comprehensive guide is built on theoretical elements drawn from specific disciplines, with detailed treatments of the specific types of errors.
Great Theatre, Paperback (May 1998)
Congressional life and behaviour is dissected and placed in the broader context of changes in Congress in the 1990s.
Central Tendency and Variability, Paperback (January 1992)» View all books by Herbert F. Weisberg
Using an expository style that builds from simpler to more complex topics, this text explains how to measure the centre and variation on a single variable. It also considers ways to examine the distribution of variables and measure the spread of a variable.
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Author Biography - Herbert F. Weisberg
I am a Professor in the Department of Political Science at Ohio State University. My research and teaching interests include voting behavior, legislative behavior, and research methods, with a focus on survey research methods and scaling techniques.
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