The Making of American Audiences
From Stage to Television, 1750-1990
By (author) Richard Butsch
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Making of American Audiences by Richard Butsch
Book DescriptionIn The Making of American Audiences, Richard Butsch provides a comprehensive survey of American entertainment audiences from the colonial period to the modern day. Providing coverage of theatre, opera, vaudeville, minstrelsy, movies, radio and television, he examines the evolution of audience practices as each genre supplanted another as the primary popular entertainment. Based on original historical research, this volume exposes how audiences made themselves through their practices - how they asserted control over their own entertainments and their own behaviour. Importantly, Butsch articulates two long-term processes: pacification and privatization. Whereas during the nineteenth century, overactive audiences represented a threat to civic order through their unruly behaviour, in the twentieth century, audiences have become more passive, dependent upon and controlled by media messages. This timely study serves as an important contribution to communication research, as well as American cultural history and cultural studies.
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Book DetailsISBN: 9780521664837
(228mm x 152mm x 26mm)
Imprint: Cambridge University Press
Publisher: Cambridge University Press
Publish Date: 28-Apr-2000
Country of Publication: United Kingdom
Books By Author Richard Butsch
Citizen Audience, Paperback (March 2008)
Focuses on the representation of audiences in a range of discourses. This book identifies bad audiences depicted as crowds or isolated individuals, and good audiences as publics. They are measured against the standard of citizenship, revealing preoccupation with the political significance of audiences in these discourses.
Media and Public Spheres, Hardback (April 2007)» View all books by Richard Butsch
Using examples from the US, Europe and Asia, this collection presents empirical studies of print, recorded music, movies, radio, television and the Internet to reveal both how media structure public spheres and how people use media to participate in the public sphere.
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