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Managing Services by Alan Nankervis
Book DescriptionThe rapid increase in global services during the last few decades is without doubt one of the most challenging social, cultural, political, and especially economic, forces of our time. Services have supplanted agriculture, manufacturing and resources, as the primary source of international competitive advantage in many countries, providing wealth, employment, and almost unlimited future opportunities for growth, whether in traditional or more innovative forms. This book explores the strategic management of services through an Integrated Services Management Model which links operational, marketing, financial and human resource management functions, within a broad and diverse collection of international, regional, and local service contexts. It contains numerous case examples, student projects and exercises, designed to illustrate common problems and innovative approaches, with a particular focus on the Asia Pacific and Australasian regions.
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Book DetailsISBN: 9780521606516
(246mm x 174mm x 20mm)
Imprint: Cambridge University Press
Publisher: Cambridge University Press
Publish Date: 5-Oct-2005
Country of Publication: United Kingdom
Books By Author Alan Nankervis
Effective recruitment and selection practices, Paperback (May 2014)
This new edition incorporates changes in legislation, such as the transition from Work Choices to Forward with Fairness, and includes changes and developments in practices due to technology, workplace trends and the current economic situation. Includes a table to map the contents of the book to the relevant TAFE competencies.
Perspectives of Human Resources Management in the Asia Pacific, Paperback (April 2006)» View all books by Alan Nankervis
Compares and contrasts HRM functions across countries in the Asia Pacific region with similar or dissimilar economic, social, political and industrial relations traditions and institutions. Contains new material from well respected academics in each country, allowing readers to appreciate the particular local influences.
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