Marketing Greatest Hits by Kevin Duncan
Look inside with Google Book Preview
Marketing Greatest Hits
By Kevin Duncan

Marketing Greatest Hits

Another Masterclass in Modern Marketing Ideas Volume 2

By (author) See other recent books by Kevin Duncan
Format: Paperback

Normal Price: $24.43
Your Price: $21.98 AUD, inc. GST
Shipping: $6.95 per order
You Save: $2.44! (10% off normal price)
Plus...earn $1.10 in Boomerang Bucks
Availability: Available Available, ships in 10-12 days



Marketing Greatest Hits by Kevin Duncan

Book Description

Hard on the heels of the popular Marketing Greatest Hits comes volume II, a must-have compendium of everything you need to know from the best minds in modern marketing - abridged, condensed, and ready for immediate action. As well as saving hundreds of hours of reading time, the reader is able to grasp ideas with pithy accuracy, explain them authoritatively to colleagues and, crucially, avoid being hoodwinked by those who claim to understand a concept when in fact they have got the wrong end of the stick. 40 books - including Hot, Flat and Crowded and Emotionomics - are summarised in six short chapters, one-minute summaries, and one-sentence summaries to give an immediate feel for the subjects. All the wisdom forms an intriguing 40-point manifesto to inspire your approach. Praise for Marketing Greatest Hits Volume I: "Kevin Duncan has a winning way with words, making both volumes not only informative but highly entertaining. 9 out of 10." BA Business Life

Buy Marketing Greatest Hits book by Kevin Duncan from Australia's Online Bookstore, Boomerang Books.


Book Details

ISBN: 9781408157213
ISBN-10: 1408157217
Classification: Sales & marketing
Format: Paperback (198mm x 129mm x 15mm)
Pages: 208
Imprint: A & C Black Publishers Ltd
Publisher: Bloomsbury Publishing PLC
Publish Date: 12-Apr-2012
Country of Publication: United Kingdom

Other Editions...


You might also like...

Management: the Brian Tracy Success Library by Brian Tracy Management: the Brian Tracy Success Library by Brian Tracy

The success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need, and can afford - and then give it to them - you will achieve outstanding results. This book contains 21 ideas that you can use to improve your strategic marketing results.

Insight Selling by Mike Schultz Insight Selling by Mike Schultz

What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by buyers who represented a total of $3.

Marketing Performance Blueprint by Paul Roetzer Marketing Performance Blueprint by Paul Roetzer

Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business.

Social Customer Experience by Dave Evans Social Customer Experience by Dave Evans

Social Customer Experience: Engage and Retain Customers through Social Media builds on the prior works of author Dave Evans.

» View more books like these...

Books By Author Kevin Duncan

Teach Yourself How to Tame Technology and Get Your Life Back by Kevin Duncan Teach Yourself How to Tame Technology and Get Your Life Back, Paperback (April 2013)

Are you ruled by your computer or your mobile? This is what you can do about it.

Diagrams Book by Kevin Duncan Diagrams Book, Hardback (March 2013)

A unique and practical guide to solving business problems by using diagrams and visual thinking techniques.

Dictionary of Business Bullshit by Kevin Duncan Dictionary of Business Bullshit, Paperback (December 2012)

Deciphering the jargon and bullshit we all encounter in business today.

Revolution by Kevin Duncan Revolution, Paperback (March 2011)

Are you ruled by your computer or your mobile? This is what you can do about it.

» View all books by Kevin Duncan

Reviews

» Have you read this book? We'd like to know what you think about it - write a review about Marketing Greatest Hits book by Kevin Duncan and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)

Write a book review


Author Biography - Kevin Duncan

Kevin Duncan is a marketing consultant and author. He has written numerous business books, including Teach Yourself: Run Your Own Business and So What?, Start, and Tick Achieve (Capstone). They have been translated into a range of languages, including French, Polish, and Russian. Kevin has worked with many high-profile clients in his consultancy, including BT, Ogilvy, Orange and Saatchi & Saatchi.

Boomerang Bucks close

For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.

Recent books by Kevin Duncan close
Teach Yourself How to Tame Technology and Get Your Life Back by Kevin Duncan
Diagrams Book by Kevin Duncan
Dictionary of Business Bullshit by Kevin Duncan
Revolution by Kevin Duncan
Marketing Greatest Hits by Kevin Duncan
»
BoomerangBooks.com.au close