Media Politics by Shanto Iyengar
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Media Politics
By Shanto Iyengar

Media Politics

A Citizen's Guide

By (author) See other recent books by Shanto Iyengar See other recent books by Jennifer McGrady
Format: Paperback

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Media Politics by Shanto Iyengar

Book Description

Drawing on recent events and the most current research, including the work of Professor Iyengar, Media Politics is the most up-to-date introductory text available. The text is accompanied by a free DVD featuring video-clips of political ads, news stories, speeches, debates, and more (DVD contents).

Buy Media Politics book by Shanto Iyengar from Australia's Online Bookstore, Boomerang Books.


Book Details

ISBN: 9780393928198
ISBN-10: 0393928195
Format: Paperback
(231mm x 166mm x 15mm)
Pages: 384
Imprint: WW Norton & Co
Publisher: WW Norton & Co
Publish Date: 2-Feb-2007
Country of Publication: United States

Other Editions...


Books By Author Shanto Iyengar

Media Politics by Shanto Iyengar Media Politics, Paperback (November 2015)

Current and authoritative, from a top scholar in the field.

News That Matters by Shanto Iyengar News That Matters, Paperback (September 2010)

Backed by careful analysis of public opinion surveys, the authors show how, despite changing American politics, those issues that receive extended coverage in the national news become more important to viewers, while those that are ignored lose credibility.

Going Negative by Shanto Iyengar Going Negative, Paperback (August 1997)

Drawing on both laboratory experiments and the real world of America's presidential and congressional races, the authors aim to show in this text that negative advertising drives down voter turnout, and that political consultants intentionally use ads for this purpose.

» View all books by Shanto Iyengar

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Recent books by Shanto Iyengar close
Media Politics by Shanto Iyengar
Political Communication in China by Shanto Iyengar
Political Communication in China by Shanto Iyengar
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»
Recent books by Jennifer McGrady close
Media Politics by Jennifer McGrady
»
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