Merchandising Intellectual Property by Captain John Adams
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Merchandising Intellectual Property
By Captain John Adams

Merchandising Intellectual Property

3rd Revised edition

By (author) See other recent books by Captain John Adams See other recent books by Guy Tritton See other recent books by Julian Hickey
Format: Hardback

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Merchandising Intellectual Property by Captain John Adams

Book Description

Previously known as "Character Merchandising", this is the only book available that deals with the particular problems which arise in relation to merchandising in the UK. Examining important issues to be considered by the owners and the licensee, it offers information in a concise and readily accessible format and includes invaluable precedents such as licensing agreements, cross-border licences and a representation agreement. Covering the UK plus 5 key international jurisdictions: Australia; Canada; France; Germany; and USA, this new edition has been brought right up-to-date and includes updated coverage of trade marks law (including Arsenal v Reed), revised content to take account of the Act 1998, and changes to copyright law, in the US in particular.

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Book Details

ISBN: 9781845922382
ISBN-10: 1845922387
Format: Hardback
(234mm x 156mm x mm)
Pages: 320
Imprint: Tottel Publishing
Publisher: Bloomsbury Publishing PLC
Publish Date: 1-May-2007
Country of Publication: United Kingdom

Books By Author Captain John Adams

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Minister to Britain John Adams was unable to enforce the peace treaty of 1783 and renew Anglo-American commerce. But he saved U.S. credit, petitioned to release impressed sailors, saw the Prussian-American treaty ratified, and laid the groundwork for negotiations with the Barbary States.

Research Methods for Business and Social Science Students by Captain John Adams Research Methods for Business and Social Science Students, Paperback (March 2014)

Aims to present a clear discussion of the research methods employed in various disciplines related to our daily life problems. This book sets out a range of fundamental ideas in research methods, such as deductivism and inductivism, and explains why methodology is not the same as method.

Letters of John Adams Addressed to His Wife by Captain John Adams Letters of John Adams Addressed to His Wife, Paperback (September 2011)

This volume of Adams' letters to his wife covers the early years of his political career, from 1774 to 1777.

Voyage to South America by Captain John Adams Voyage to South America, Paperback (June 2011)

The 1806 edition of the English translation (1758) of a description of South America by Antonio de Ulloa (1716-95).

» View all books by Captain John Adams

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»
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