Merchandising of Fashion Products
Merchandising of Fashion Products by Doris H. Kincade
Book DescriptionTaking an integrative approach, this book provides a fresh and comprehensive look at merchandising across multiple levels within the industry pipeline. With emphasis on merchandising in the FTAR complex, the book looks at the entire process from strategic planning, to product creation, to product preparation, to a buyer's shopping of the market weeks, to product delivery and presentation to the consumer. Using industry pictures and insider information, the book addresses the modern marketplace and links both manufacturing and retailing to the consumer through the merchandising process.
Buy Merchandising of Fashion Products book by Doris H. Kincade from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780131731257
(232mm x 181mm x 34mm)
Imprint: Prentice Hall
Publisher: Pearson Education (US)
Publish Date: 12-Feb-2009
Country of Publication: United States
Books By Author Doris H. Kincade
Merchandising Math, Paperback (September 2003)» View all books by Doris H. Kincade
Provides an introduction to the financial management of merchandising fashion goods. This text presents merchandising concepts and math skills required to make good financial decisions in an integrated framework so that students see how merchandising theory and mathematical formulas are applied to solve real-world retailing problems.
» Have you read this book? We'd like to know what you think about it - write a review about Merchandising of Fashion Products book by Doris H. Kincade and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)
Bestselling Books: Our Current Bestsellers | Australia's Hottest 1000 Books | Bestselling Fiction | Bestselling Crime Mysteries and Thrillers | Bestselling Non Fiction Books | Bestselling Sport Books | Bestselling Gardening and Handicrafts Books | Bestselling Biographies | Bestselling Food and Drink | Bestselling History | Bestselling Travel Books | Bestselling School Textbooks & Study Guides | Bestselling Children's General Non-Fiction | Bestselling Young Adult Fiction | Bestselling Children's Fiction | Bestselling Picture Books | Top 100 US Bestsellers
Phone: 1300 36 33 32 (9am-2pm Mon-Fri AEST) - International: +61 2 9960 7998 - Online Form
Address: Boomerang Books, 878 Military Road, Mosman Junction, NSW, 2088
© 2003-2016. All Rights Reserved. Eclipse Commerce Pty Ltd - ACN: 122 110 687 - ABN: 49 122 110 687
For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.