The New Age of Innovation
Driving Cocreated Value Through Global Networks
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New Age of Innovation by C. K. Prahalad
Book DescriptionNamed one of the "Best Books on Innovation, 2008" by BusinessWeek magazine From the greatest minds in business today comes a groundbreaking new blueprint for executing the next stage of customer-created value. C.K. Prahalad, the world's premier business thinker, and IT scholar M.S. Krishnan unveil the critical missing link in connecting strategy to execution--building organizational capabilities that allow companies to achieve and sustain continuous change and innovation. The New Age of Innovation reveals that the key to creating value and the future growth of every business depends on accessing a global network of resources to co-create unique experiences with customers, one at a time. To achieve this, CEOs, executives, and managers at every level must transform their business processes, technical systems, and supply chain management, implementing key social and technological infrastructure requirements to create an ongoing innovation advantage. In this landmark work, Prahalad and Krishnan explain how to accomplish this shift--one where IT and the management architecture form the corporation's fundamental foundation. This book provides strategies for Redesigning systems to co-create value with customers and connect all parts of a firm to this process Measuring individual behavior through smart analytics Ceaselessly improving the flexibility and efficiency in all customer-facing and back-end processes Treating all involved individuals--customers, employees, investors, suppliers--as unique Working across cultures and time-zones in a seamless global network Building teams that are capable of providing high-quality, low-cost solutions rapidly To successfully compete on the battlefields of 21st-century business, companies must reinvent their processes and culture in order to sustain innovative solutions. The New Age of Innovation is a complete program for achieving this transformation to meet the needs of the end consumer of the future.
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Book DetailsISBN: 9780071598286
(236mm x 160mm x 24mm)
Imprint: McGraw-Hill Professional
Publisher: McGraw-Hill Education - Europe
Publish Date: 1-May-2008
Country of Publication: United States
Books By Author C. K. Prahalad
Strategic Intent, Paperback (June 2010)
Since 1922, "Harvard Business Review" has been a leading source of breakthrough ideas in management practice. This title offers you the opportunity to make these seminal pieces a part of your permanent management library.
Strategic Flexibility, Hardback (September 1998)
Published in association with the Strategic Management Society, this books illustrates the best in global strategic management. In particular, the theme of "strategic flexibility"--i.e. , the ability to manage effectively in a world of ever--growing change--is introduced.
Competing for the Future, Paperback (March 1996)» View all books by C. K. Prahalad
Develops a coherent model for how modern executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. This blueprint addresses how executives can ease the tension between competing and clearing a path toward leadership in the future.
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Author Biography - C. K. Prahalad
C.K. Prahalad is the international bestselling author of The Future of Competition, Competing for the Future and The Fortune at the Bottom of the Pyramid. He is the Paul and Ruth McCracken Distinguished University Professor of Strategy, Ross School of Business, University of Michigan. Prahalad was named "The World's Most Influential Management Thinker" in 2007 by the Times of London and "the most influential thinker on business strategy today" by BusinessWeek. M.S. Krishnan is a Hallman Fellow & Professor of Business Information and Technology, Ross School of Business, University of Michigan.
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