On Book Design
By (author) Richard Hendel
Normal Price: $77.00
Your Price: $69.30 AUD, inc. GST
Shipping: $7.95 per order
You Save: $7.70! (10% off normal price)
Plus...earn $3.46 in Boomerang Bucks
Availability: Available to Backorder, No Due Date for Supply
On Book Design by Richard Hendel
Book DescriptionHow is a book designed? What do book designers think about as they turn mansucripts into printed books? In this volume the book designer Richard Hendel and other book designers discuss their approaches and working methods. They consider the problems posed by a wide range of projects - selection of book's size and shape, choice of typeface for text and display, arrangement of type on the page, and determination of typographic details for all parts of the book within manufacturing and buget limitations. As omnipresent as books are, few readers are aware of the "invisible" craft of book designing. The task of a book designer faces is different from that faced by other designers. The challenge, says Hendel isn't to create something different or pretty or clever but to discover how best to serve the author's words. Hendel does not epouse a single philosophy of design or a set of instructions; he shows that there are many ways to design a book. In detailed descriptions of the creative process, Hendel and the eight other designers show how they achieve the most effective visual presentation of words, offering many examples to illustrate their choices.
Buy On Book Design book by Richard Hendel from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780300075700
(266mm x 184mm x 23mm)
Imprint: Yale University Press
Publisher: Yale University Press
Publish Date: 4-Jan-1999
Country of Publication: United States
UK Kirkus Review » It is clear from the first glance that this is a book intended primarily for book designers, whether experienced or novice - although it will obviously also attract those readers and authors who have an interest in knowing how books end up looking the way they do. In it, the author and eight other book designers consider the problems posed by a wide range of projects: the selection of a book's size and shape, the choice of typeface for text and display, the arrangement of type on the page, and the determination of typographic details for all parts of the book within manufacturing and budgetary limitations. While it is undoubtedly true that a book's design has a pronounced bearing on its appeal to the reader - a good design will of course make any book more readable and the information it contains more accessible and easier to absorb - it is perhaps disputable that the level of detail in this volume - admirable though it is - will appeal beyond the professional and a very small number of readers who concern themselves with the minutiae of book design. (Kirkus UK)
» Have you read this book? We'd like to know what you think about it - write a review about On Book Design book by Richard Hendel and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)
Bestselling Books: Our Current Bestsellers | Australia's Hottest 1000 Books | Bestselling Fiction | Bestselling Crime Mysteries and Thrillers | Bestselling Non Fiction Books | Bestselling Sport Books | Bestselling Gardening and Handicrafts Books | Bestselling Biographies | Bestselling Food and Drink | Bestselling History | Bestselling Travel Books | Bestselling School Textbooks & Study Guides | Bestselling Children's General Non-Fiction | Bestselling Young Adult Fiction | Bestselling Children's Fiction | Bestselling Picture Books | Top 100 US Bestsellers
Phone: 1300 36 33 32 (9am-5pm Mon-Fri AEST) - International: +61 2 9960 7998 - Online Form
Address: Boomerang Books, 878 Military Road, Mosman Junction, NSW, 2088
© 2003-2016. All Rights Reserved. Eclipse Commerce Pty Ltd - ACN: 122 110 687 - ABN: 49 122 110 687
For every $20 you spend on books, you will receive $1 in Boomerang Bucks loyalty dollars. You can use your Boomerang Bucks as a credit towards a future purchase from Boomerang Books. Note that you must be a Member (free to sign up) and that conditions do apply.