Package Design Workbook
The Art and Science of Successful Packaging
By (author) Steven DuPuis
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Package Design Workbook by Steven DuPuis
Book DescriptionThis book addresses all aspects of the creative process, including choosing a package format, colours and materials, final finishes, and special considerations such as awkward objects and unique display considerations. As with the previous books in the series, it also offers case studies in the back half of this book with the text focusing on why specific colours, formats, type treatments, and finishes were chosen, and what the resulting effects on the consumer and the client were.
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Book DetailsISBN: 9781592533220
(235mm x 235mm x 23mm)
Imprint: Rockport Publishers Inc.
Publisher: Rockport Publishers Inc.
Publish Date: 1-Sep-2008
Country of Publication: United States
Books By Author Steven DuPuis
Package Design Workbook, Paperback (May 2011)» View all books by Steven DuPuis
A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way.
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Author Biography - Steven DuPuis
Steven DuPuis is president and creative director of DuPuis, an innovative strategic branding firm with offices in Los Angeles, Chicao, and Berlin. His firm specializes in branding and package design.
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