Tools, Systems and Strategies for Innovative Package Design
By (author) Wendy Jedlicka
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Packaging Sustainability by Wendy Jedlicka
Book DescriptionHow to take the lead with sustainable packaging design solutions With initiatives like the Wal-Mart Scorecard in the U.S. and the E.U.'s Packaging Directive, delivering sustainable packaging is now an integral part of today's global competitive market. Written by experts from a wide variety of fields, here is a comprehensive, single source of actionable information that enables everyone involved in the design and development process to make smart, informed decisions, opening new possibilities for creating truly innovative solutions. Wendy Jedlicka, CPP (Roseville, MN) is President of Jedlicka Design Ltd. and a member of the faculty at Minneapolis College of Art and Design's groundbreaking Sustainable Design Certificate Program. A Certified Packaging Professional, she serves as Upper Midwest Chapter Chair (o2umw.org), as well as U.S. co-coordinator for the o2 Global Green Design Network (o2.org), and contributes frequently to Packaging Design magazine's "Sustainability Update" feature column.
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Book DetailsISBN: 9780470246696
(226mm x 201mm x 22mm)
Imprint: John Wiley & Sons Ltd
Publisher: John Wiley and Sons Ltd
Publish Date: 16-Jan-2009
Country of Publication: United Kingdom
Books By Author Wendy Jedlicka
Sustainable Graphic Design, Paperback (January 2010)» View all books by Wendy Jedlicka
Graphics and print design are frequently thought of as activities that yield purely decorative results. Their tangible effects are often ignored - despite the fact that graphics and print design can be responsible for levelling a forest to produce a barely glanced at catalogue or mail piece.
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Author Biography - Wendy Jedlicka
Wendy Jedlicka, CPP (St. Paul, MN) * President, Jedlicka Design Ltd. www.jedlicka.com * Certified Packaging Professional by the Institute of Packaging Professionals * Chapter chair for o2-USA/Upper Midwest and liaison for the o2 Global Green Design Network (o2.org) * Packaging and economics faculty, Minneapolis College of Art and Design's ground breaking Sustainable Design Certificate Program (www.mcad.edu) * Frequent contributor to Packaging Design Magazine
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