Parables for the Virtual by Brian Massumi
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Parables for the Virtual
By Brian Massumi

Parables for the Virtual

Movement, Affect, Sensation

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Format: Paperback

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Parables for the Virtual by Brian Massumi

Book Description

Although the body has been the focus of much contemporary cultural theory, the models that are typically applied neglect the most salient characteristics of embodied existence-movement, affect, and sensation-in favor of concepts derived from linguistic theory. In Parables for the Virtual Brian Massumi views the body and media such as television, film, and the Internet, as cultural formations that operate on multiple registers of sensation beyond the reach of the reading techniques founded on the standard rhetorical and semiotic models. Renewing and assessing William James's radical empiricism and Henri Bergson's philosophy of perception through the filter of the post-war French philosophy of Deleuze, Guattari, and Foucault, Massumi links a cultural logic of variation to questions of movement, affect, and sensation. If such concepts are as fundamental as signs and significations, he argues, then a new set of theoretical issues appear, and with them potential new paths for the wedding of scientific and cultural theory. Replacing the traditional opposition of literal and figural with new distinctions between stasis and motion and between actual and virtual, Parables for the Virtual tackles related theoretical issues by applying them to cultural mediums as diverse as architecture, body art, the digital art of Stelarc, and Ronald Reagan's acting career. The result is an intriguing combination of cultural theory, science, and philosophy that asserts itself in a crystalline and multi-faceted argument. Parables for the Virtual will interest students and scholars of continental and Anglo-American philosophy, cultural studies, cognitive science, electronic art, digital culture, and chaos theory, as well as those concerned with the "science wars" and the relation between the humanities and the sciences in general.

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Book Details

ISBN: 9780822328971
ISBN-10: 0822328976
Format: Paperback
(5830mm x 3895mm x 21mm)
Pages: 336
Imprint: Duke University Press
Publisher: Duke University Press
Publish Date: 9-Apr-2002
Country of Publication: United States

Other Editions...

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Author Biography - Brian Massumi

Brian Massumi is Associate Professor of Communications at the Universite de Montreal. He is the author of User's Guide to Capitalism and Schizophrenia: Deviations from Deleuze and Guattari and First and Last Emperors: The Absolute State and the Body of the Despot.

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