The Perfect Scent
A Year Inside the Perfume Industry in Paris and New York
By (author) Chandler Burr
Format: Paperback / softback
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Perfect Scent by Chandler Burr
Book DescriptionFrom the New York Times perfume critic, a stylish, fascinating, unprecedented insider's view of the global perfume industry, told through two creators working on two very different scents. No journalist has ever been allowed into the ultrasecretive, highly pressured process of originating a perfume. But Chandler Burr, the New York Times perfume critic, spent a year behind the scenes observing the creation of two major fragrances. Now, writing with wit and elegance, he juxtaposes the stories of the perfumes -- one created by a Frenchman in Paris for an exclusive luxury-goods house, the other made in New York by actress Sarah Jessica Parker and Coty, Inc., a giant international corporation. We follow Coty's mating of star power to the marketing of perfume, watching Sex and the City 's Parker heading a hugely expensive campaign to launch a scent into the overcrowded celebrity market. Will she match the success of Jennifer Lopez? Does she have the international fan base to drive worldwide sales? In Paris at the elegant Hermes, we see Jean Claude Ellena, his company's new head perfumer, given a challenge: he must create a scent to resuscitate Hermes's perfume business and challenge le monstre of the industry, bestselling Chanel No. 5. Will his pilgrimage to a garden on the Nile supply the inspiration he needs? The Perfect Scent is the story of two daring creators, two very different scents, and a billion-dollar industry that runs on the invisible magic of perfume. "
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Book DetailsISBN: 9780312425777
Paperback / softback
(211mm x 140mm x 23mm)
Imprint: St Martin's Press
Publisher: St Martin's Press
Country of Publication: United States
Books By Author Chandler Burr
Dior Perfumes, Hardback (September 2014)
An exquisite exploration of the relationship between Christian Dior and perfumes, celebrating sixty-five years of inspiration, innovation, and style.
You or Someone Like You, Paperback (September 2011)
Anne is the quiet, clever but generally overlooked wife of a powerful Hollywood producer. Inadvertently, and somewhat to her own surprise, Anne starts a book group for a small group of her husband's colleagues in the movie industry.
Emperor of Scent, Paperback (March 2004)» View all books by Chandler Burr
In the tradition of Susan Orlean's The Orchid Thief and James Gleick's Genius, The Emperor of Scent tells the story of Luca Turin, an utterly unusual, stubborn scientist, his otherworldly gift for perfume, his brilliant, quixotic theory of how we smell, and his struggle to set before the world the secret of the most enigmatic of our senses.
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Author Biography - Chandler Burr
Chandler Burr is the scent critic for the New York Times Style Magazine and the author of The Emperor of Scent: A Story of Perfume, Obsession, and the Last Mystery of the Senses. He lives in New York City.
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