By (author) Linda Richardson
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Perfect Selling by Linda Richardson
Book DescriptionThe USA Today and New York Times Bestseller! Meet your sales objective and close more business in 20 minutes a day CONNECT with your customer immediately EXPLORE customer needs thoroughly and quickly LEVERAGE your solutions persuasively RESOLVE your customer's questions and objections confidently ACT when the time is right "Your thinking 'What? Another book about selling?' Wrong! This book is about winning! These days, when those of us who sell need every molecule of competitive edge we can muster, Linda cleverly pulls it together for us. And she does it with a voice radiating experience, knowledge, and sincere empathy for the challenging job we all have." --Dave Stein, CEO & Founder, ES Research Group, Inc., and author of How Winners Sell "In five steps, Linda helps you master the process of the sales call to a tee, freeing your creativity to focus on your customer and deal with the unexpected that will always occur." --Larry Wilson, sales leadership guru and bestselling author "For years, Linda Richardson has been one of the top two or three sales training consultants in the world. This is invaluable material and a must-read for anybody who cares about success in selling." --Geoffrey James, journalist and author of the popular blog, "Sales Machine"
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Book DetailsISBN: 9780071549899
(190mm x 134mm x 12mm)
Imprint: McGraw-Hill Professional
Publisher: McGraw-Hill Education - Europe
Publish Date: 1-Jul-2008
Country of Publication: United States
Books By Author Linda Richardson
Changing the Sales Conversation: Connect, Collaborate, and Close, Hardback (January 2014)
Helps you create better, more effective conversations in hyper-digital world. This title also helps you understand what is on their checklists and align your solutions with their business and personal priorities to help you win.
Sales Success Handbook, Paperback / softback (December 2013)
To sell today, salespeople must add value, provide perspective, and show customers how a product will solve their specific needs. The Sales Success Handbook outlines a six-step program for hearing and understanding exactly what customers have to say and for selling solutions--instead of just selling products.
Sales Coaching, Hardback (November 2008)
Written exclusively for sales managers, this book offers a brief, concise primer with the fundamentals, nuances, examples, and tools needed for moving fast from boss to coach.
Stop Telling, Start Selling, Paperback (November 1997)» View all books by Linda Richardson
Stop Telling, Start Selling has become a leading textbook for sales training -- used by more than 150 of the world's leading corporations -- because it shows how to differentiate yourself, your product, and your organization in a hypercompetitive world of look-alike products.
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Author Biography - Linda Richardson
Linda Richardson is founder and executive chairwoman of Richardson, a leader in the global sales training industry, and the author of numerous influential books, including Stop Telling, Start Selling and Sales Coaching.
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