Psychology of Entertainment
Normal Price: $109.00
Your Price: $98.10 AUD, inc. GST
Shipping: $7.95 per order
You Save: $10.90! (10% off normal price)
Plus...earn $4.91 in Boomerang Bucks
Availability: Available, ships in 7-10 days
Psychology of Entertainment by Jennings Bryant
Book DescriptionAs entertainment becomes a trillion-dollar-a-year industry worldwide, as our modern era increasingly lives up to its label of the "entertainment age," and as economists begin to recognize that entertainment has become the driving force of the new world economy, it is safe to say that scholars are beginning to take entertainment seriously. The scholarly spin on entertainment has been manifested in traditional ways, as well as innovative ones. Representing the current state of theory and research, Psychology of Entertainment promises to be the most comprehensive and up-to-date volume on entertainment. It serves to define the new area of study and provides a theoretical spin for future work in the area. Divided into three basic parts, this book: *addresses the fundamental mechanisms and processes involved in orienting to and selecting entertainment fare, as well as receiving and processing it; *explores the mechanisms and processes by which we are entertained by the media messages we select and receive; and *provides an opportunity for the application of well-established as well as emerging psychological and psychobiological theories to be applied to the study of entertainment in ways that seldom have been utilized previously. Psychology of Entertainment will appeal to scholars, researchers, and graduate students in media studies and mass communication, psychology, marketing, and other areas contributing to the entertainment studies area.
Buy Psychology of Entertainment book by Jennings Bryant from Australia's Online Bookstore, Boomerang Books.
Book DetailsISBN: 9780805852387
(254mm x 178mm x 25mm)
Imprint: Routledge Member of the Taylor and Francis Group
Publisher: Taylor & Francis Inc
Publish Date: 7-Apr-2006
Country of Publication: United States
Books By Author Jennings Bryant
Entertainment and Society, Hardback (February 2010)
Introduces students to the ways that society shapes our many forms of entertainment and in turn, how entertainment shapes society. This title examines a broad range of types of entertainment, covering areas like sports, video games, gambling, theme parks, travel, and shopping, as well as media such as film, television, and print.
Media Effects, Paperback (December 2008)
Offers a comprehensive reference for media effects study. Covering the field of media effects arena, this title provides material as well as chapters focusing on effects of mobile media and other technologies.
Social Justice and Communication Scholarship, Paperback (May 2006)» View all books by Jennings Bryant
Explores the role of communication in framing and contributing to issues of social justice. This work investigates the theoretical and practical ways in which communication scholarship can enable inclusive and equitable communities within American society. It is useful for undergraduate and graduate courses in communication, journalism, and more.
» Have you read this book? We'd like to know what you think about it - write a review about Psychology of Entertainment book by Jennings Bryant and you'll earn 50c in Boomerang Bucks loyalty dollars (you must be a member - it's free to sign up!)
Phone: 1300 36 33 32 (9am-2pm Mon-Fri AEST) - International: +61 2 9960 7998 - Online Form
Address: Boomerang Books, 878 Military Road, Mosman Junction, NSW, 2088
© 2003-2016. All Rights Reserved. Eclipse Commerce Pty Ltd - ACN: 122 110 687 - ABN: 49 122 110 687