Public Relations in Britain by Jacquie L'Etang
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Public Relations in Britain
By Jacquie L'Etang

Public Relations in Britain

A History of Professional Practice in the Twentieth Century

By (author) See other recent books by Jacquie L'Etang
Format: Hardback

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Public Relations in Britain by Jacquie L'Etang

Book Description

In this book the author asks a big question: how did public relations develop in Britain and why? The question is answered through a broad ranging narrative which links the evolution of British public relations in the early twentieth century to key political, economic, social, and technological developments. Drawing on oral history interviews and extensive archival research the book highlights some of the sociological issues relevant to a study of public relations and foregrounds the professionalisation of the occupation in the second part of the twentieth century.

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Book Details

ISBN: 9780805838046
ISBN-10: 080583804X
Format: Hardback
(229mm x 152mm x 20mm)
Pages: 290
Imprint: Lawrence Erlbaum Associates Inc
Publisher: Lawrence Erlbaum Associates Inc
Publish Date: 8-Jul-2004
Country of Publication: United States

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Books By Author Jacquie L'Etang


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