Using Strategic Learning to Create and Sustain Breakthrough Performance
By (author) Willie Pietersen
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Reinventing Strategy by Willie Pietersen
Book DescriptionAt last-a proven system for developing the strategic innovations every company needs to compete and win As everyone knows, today's unprecedented rate of business change demands new levels of strategic insight and adaptability. Reinventing Strategy is the first practical, systematic guide to creating an adaptive enterprise, showing how companies around the world are using the Strategic Learning approach to consistently out think, out maneuver, and out perform their competition. As Willie Pietersen explains, companies that aspire to long-term success must develop and implement strategy as part of a continuous four-step cycle-Learn, Focus, Align, Execute-and he offers dozens of provocative anecdotes and case studies, illustrating how to implement it at every level of an organization. Written with unusual clarity, frankness, and wit, Reinventing Strategy will change the way managers everywhere approach their greatest and most important challenge: the need to make strategy into a tool for ongoing corporate renewal.
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Book DetailsISBN: 9780471061908
(239mm x 169mm x 25mm)
Imprint: John Wiley & Sons Inc
Publisher: John Wiley and Sons Ltd
Publish Date: 12-Apr-2002
Country of Publication: United States
Books By Author Willie Pietersen
Strategic Learning, Hardback (April 2010)» View all books by Willie Pietersen
How to use Strategic Learning to rapidly respond to change and gain a sustainable advantage over your competitorsWhat's even harder than creating a breakthrough strategy? Making it stick.
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Author Biography - Willie Pietersen
WILLIE PIETERSEN was raised in South Africa and received a Rhodes Scholarship to Oxford University. After a period spent in the practice of law, he embarked on an international business career. Between 1974 and 1994, Pietersen ran multibillion-dollar divisions of several major global corporations, including Unilever, The Seagram Company, and Sterling Winthrop. In 1998, Pietersen was named Professor of the Practice of Management at the Columbia University Business School. He serves as an advisor and consultant to many global companies, including Sony, Ericsson, Deloitte & Touche, SAP, and The Chubb Corporation, and is Chairman of the Menlo Park-based think tank Institute for the Future.
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